Impact

Responsibility

Our Commitments
Product & Packing
Manufacturing & Distribution
Measurement & Accountability

We Commit To

FLASKE is committed to reducing the impact of plastic consumption in the most significant way. Plastic consumption has a detrimental effect on our earth, our society, and our personal health. To improve the quality of life on all levels, we are on a mission to change how the reduction of plastic consumption is implemented: we work ethically and responsibly from design to the point of supply to the wellbeing of our people.

One of our mantras is “progress over perfection,” meaning that we continuously learn and find new ways to enhance our knowledge, practices and set an example for those around us.

Emissions Reduction

By 2030, we will have minimised our emissions to Net Zero in a measurable way.

Minimise Impact

The impact of materials, production process, and distribution will be significantly minimised. Transparent and close collaboration with our partners is imperative for its success.

Maximise Product Lifespan

FLASKE’s product lifespan, sustainability, and circularity will be raised to maximum capacity.

Product

In alignment with our commitment to reducing plastic consumption ethically and responsibly, we’ve developed a standard that focuses on four key areas:

Durability

Our products are designed in a way that conforms to the demands of everyday life.

Replaceability

To extend product life, replacements are available if a component breaks down.

Recyclability

Our products are designed with materials that can be commercially recycled. We offer an additional service where customers can send their products and ensure recycling is done correctly.

Circularity

Where possible, we take back damaged, misprinted, or well-loved products and use them for various other purposes. To encourage a broader perspective of circularity, we also sell our “slightly imperfect” products to our customers.

Packaging

Our plastic reduction mission extends to our packaging, from supplier to customer. All our packaging material is 100% sustainable and recyclable, including FSC Certified certification.

Manufacturing & Distribution

FLASKE’s success, among others, depends on the solid relationships with our factory partners. We carefully created partnerships with some of the most advanced factories in the world. They are characterised by high manufacturing standards and environmental footprint.

Fair Labour

Working with factories implementing fair labour policies is high on FLASKE’s priority list of doing business ethically and responsibly. We pride ourselves in working with some of the most advanced factories in the world where human rights are at the forefront of their operations.

Environmental Footprint

Creating partnerships with factories that pride themselves in environmentally responsible practices is key to the success of our mission. This entails waste reduction, water purification, and energy efficiency. All our factories are continuously establishing the best approaches to enhance these practices.

Distribution

Our goal is to drastically reduce emissions through air freight of all overseas shipments, which currently sits at less than 20%. We have implemented various means to encourage the further reduction of this percentage.

Measurement

We can’t manage what we can’t measure, which is why in 2021, we developed a company-specific action plan to help us drive down emissions across our entire supply chain. Annually, we also measure our carbon footprint through Climate Neutral's 3-Step Process in order to assess our “hot spots” and set targets accordingly.

With the guidance of Climate Neutral, the Outdoor Industry Alliance, and the Science-Based Targets initiative, we have calculated our footprint. For the first time, we also set targets in line with the Paris Agreements 1.5d celsius threshold target.

Accountability

FLASKE’s impact and success are dependent on a broad group of partners. We operate on values of transparency and accountability in collaboration with our industry alliance partners.